The development of cloud computing in China is so fast, and the SaaS market is even stronger. Looking ahead to the future of SaaS, Oracle and IDC jointly released a report on cloud computing trends, which deeply analyzes the innovations and trends of the Chinese SaaS market.
Innovative technologies based on big data, cloud computing and social engines have gradually changed the operating mode and competitive environment of enterprises. Data has become an important factor in the development of enterprises. Global application software has developed rapidly and has become an accelerator for the development of many enterprises. In response to new economic changes and the development of the cloud software market, Oracle and International Data Corporation (IDC) jointly released a cloud computing industry trend entitled "New Enterprise Experience in a Full Smart Ecology" at Oracle CloudWorld 2017. The report analyzes the innovation trends and development opportunities of China's SaaS, and provides constructive analysis and ideas for enterprises to expand their strategic vision and carry out digital transformation.
In China, the SaaS market is experiencing faster growth. According to the IDC survey, as of 2017, the global SaaS development rate is 5.5 times that of the traditional suite, while the Chinese SaaS market has a growth rate of 7.8 times. Enterprises want to use powerful data analysis capabilities and fewer suppliers to efficiently meet all the needs of business development, which makes data integration and platform unification the main driving force for cloud on enterprise software. In the next five years, China's SaaS market will continue to develop rapidly. It is expected that by 2021, the size of China's SaaS market will exceed 30 billion yuan, and the compound annual growth rate will be five times that of traditional software.
The comprehensive rollout of SaaS technology is quite compatible with the overall trend of China's IT industry economic development. By 2019, 20% of IT projects will create new digital services and revenues, and future SaaS will redefine the development of Chinese business, including:
· Integrated SaaS cloud services: More and more Chinese companies will become full-fledged SaaS users, including HR management, marketing, sales order management, customer relationship management, financial management, supply chain management, and manufacturing management.
· Building an information ecosystem: enterprises need the ability to quickly integrate and innovate, while having one-stop, rich industry practice support, cloud services, information flow integration applications and comprehensive data services will become more enterprises to optimize customer service. select.
· In-depth connectivity: Deep integration of programs, scenarios, and upstream and downstream customers' SaaS software will generate new industry value.
· Intelligent experience: Intelligent functions and integration with hot technologies such as big data and artificial intelligence will be the key trends in the development of SaaS.
SaaS adds vitality to Chinese companies and increases efficiencySaaS is effectively helping Chinese customers understand and utilize cloud application technologies, transforming the cloud, and continually tapping potential business value and new market opportunities, and exerting unprecedented impact on business operations:
· New changes in business development: SaaS can help companies expand into new business models, expand their scale and increase overall flexibility. China's “One Belt, One Road†initiative is rapidly connecting 64 countries around the world, bringing new growth points to the economy along the route of more than 3.2 billion people. Cloud computing is helping more and more domestic companies to quickly develop overseas business and quickly open up the enterprise information network.
· New business operations experience: SaaS enables comprehensive mobility, digital and intelligent enterprise services and business analysis capabilities. The impact of digital transformation has risen to the size of the macro economy, and while changing the way companies operate, they are also reshaping the world economy.
· Business innovation: Enterprises with strong cloud computing innovation capabilities are increasingly influencing the market and consumers. Enterprises integrate internal and external data resources and build their own ecosystems, which can accelerate the process of business intelligence transformation and achieve sustainable business growth.
Oracle SaaS best practices to help Chinese companies take the cloudAs a global leader in cloud technology, Oracle continues to provide customers with complete SaaS end-to-end solutions, as well as comprehensive, rich, connected, innovative cloud technology suites, rapid deployment, flexible frameworks and new technology upgrades to showcase SaaS The core values, industry-recognized best practices include Baiyang Intelligent Technology, Keda Xunfei, and Mobike Bicycles, demonstrating the commitment to help Chinese companies embrace the cloud era.
As the application layer of cloud computing, SaaS is fully supporting enterprises to realize digital business integration and create a new customer experience, bringing new vitality to business development, business digitalization and business innovation. In response to the future development of cloud computing, IDC made the following judgments:
· In the next five years, China's SaaS market is still growing at a high speed, and its business is fully integrated: IDC predicts that by 2021, the size of China's SaaS market will exceed RMB 30 billion and maintain rapid growth.
· Rapid deployment and landing of application software: Under the digital economic tide, SaaS can help enterprises optimize their costs while improving their productivity and achieve upstream and downstream integration of their business with their advantages of rapid deployment and pay-as-you-go.
· Enterprises pay more attention to customer experience: Customer experience is the key to the company's competitive advantage in the market economy. Enterprises can intelligently or optimize existing business experiences and create new ways of experiencing customers to smoothly upgrade their experiences.
· Enterprises need open innovation capabilities: In the era of knowledge economy, companies need to use cloud computing technology, integrate external data resources, enhance market channel power, and then combine internal innovation resources.
Chris Morris, vice president of IDC Asia Pacific and head of cloud computing, said: "With the change and innovation of cloud application technology, SaaS has become a digital and intelligent enterprise with obvious advantages such as rapid deployment, cost reduction, data integration and security assurance. The strategic weapon of how to use SaaS to accelerate business transformation and integrate external resources has become a key capability for companies to stand out in a highly competitive market."
Pan Jiejun, Oracle's global vice president and general manager of application software in China, said: "Oracle has accumulated a wealth of best practices in China, which fully demonstrates the practical significance of SaaS to help companies achieve new business development, new operational experience and innovation. Oracle will Continue to promote the development and deep cultivation of SaaS in China. Through comprehensive products, professional talents and dedicated services, we will help our customers to explore new opportunities in the era of full intelligence, so that Chinese customers can truly take the cloud and seize the opportunities in the cloud."
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