Panel light source products "three years zero customer complaints", how does this old always do?

The price of LED indoor lighting products is gradually decreasing, and the market demand and sales volume are gradually increasing. LED panel lights quickly became the "new darling" of the LED lighting market segment.

At present, LED panel lights are mainly mainly exported. The domestic market is only beginning. There are many people who seem to be doing it, but they all focus on the export market, mainly exporting to India, the Middle East, Southeast Asia and other countries and regions.

According to the "2016-2017 China LED Lighting Export Monthly Monitoring Report" released by the LED Research Institute of the Higher Industrial Research Institute, the total export value of China's LED panel lights in the first half of 2017 was about 770 million US dollars, and the export volume was about 150 million.

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However, with the increase in the number of LED panel light companies, the competition in the field of panel lights is becoming increasingly hot. In recent years, the price of panel lights has experienced a cliff-like decline. In the view of Zhu Lu, Shenzhen Lubaiyi Photoelectric Co., Ltd., the price reduction of panel lights is a disadvantage for enterprises, but the raw materials of each enterprise are simultaneously reduced in price to have room for survival.

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As a professional manufacturer specializing in providing high-quality light sources for panel light factories worldwide, Lubaiyi was established in 2010. The company has more than 100 production lines, can produce a full range of LED white light products, the main force is 4014, 4010, 2835, the monthly production capacity is about 300KK.

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Focus on the panel light segment to provide the best cost-effective light source

In 2012, Lu Baiyi entered the panel light market. In the past five years, I have been insisting on giving full play to my own advantages, specializing in the market segment of panel lights. The slogan is "Providing high-quality light sources for global panel lamp manufacturers"! In addition, the segmentation market of panel lights takes root and becomes bigger and stronger.

On the scene of the Zhongshan Guzhen Light Fair held from October 30th to November 3rd, Lu Baiyi took the stage with its professional panel light source. Gaogong LED found in the road billion exhibition hall, the panel light produced by its light source has high brightness, uniform light color and good consistency. On the same day, people on the spot praised him.

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According to Lu Baiyi Zhu, the company's main panel light source is 4010 and 4014. Among them, 4010 is an upgraded product of 4014, which is mainly to provide customized services for customers, and further save costs for customers. However, 4010 and 4014 have many advantages such as high luminous efficiency, low thermal resistance, and uniform light source. The products have been widely used in panel lamps and fluorescent tubes.

As the price of panel lights has been declining year by year, the purchase price of light sources by customers has been repeatedly lowered, and the gross profit margin of light sources is gradually decreasing. Mr. Zhu said that we only maintain the right profit, and we will also make great efforts in the supply of raw material manufacturers. By controlling the material cost and manufacturing cost, we will do our best to provide customers with the best for global panel lamp manufacturers. Cost-effective light source products.

Dedicated to create a "zero customer complaint" product

"Quality control is a very complicated project, so I will definitely do it myself and strictly control the quality." Lu Baiyi Zhu said.

In recent years, with the “scarred” of low-price competition, many companies have sacrificed quality for profit: the quality of raw materials has decreased and the quality standards have declined. Although the industry is so, Lu Yiyi has always adhered to his own quality bottom line. Within Lu Baiyi, from raw material selection to product process technology, it must be accurately controlled in place, and production lines and engineering personnel are extremely responsible for product quality, and there is no flaw in the whole process.

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The goal of Lu Baiyi is that the quality core must be guaranteed, and the products must be professional and satisfy the users. In this regard, Zhu always controls the quality and personally. It is understood that in the internal organization structure system of Lu Baiyi, the quality department is directly under the jurisdiction of the general manager, which shows that the company attaches importance to quality.

At present, Lubaiyi has cooperated with many panel light giants in Zhongshan and other parts of Guangdong. The main customers of panel lights are Xinhua and Kaixiou. It is because of the high demand for quality. In the past three years, Lu Baiyi’s products have achieved zero customer complaints.

Intense market competition, using a variety of ways to break through

As the replacement process for commercial grille panels has accelerated, the attention of panel lights has increased, and more and more participating companies have become more and more. In the field of panel light sources, the increase in participants has also made competition fierce. How to break through in this "field without smoke" has become a key issue for enterprises.

Some companies use low-cost methods to seize the market; others also choose to change their strategic direction and turn to other areas. For Lu Baiyi, while sticking to the bottom line of quality, it will also work hard in many aspects such as the market.

Mr. Zhu introduced to Gaogong LED that the ratio of domestic sales and export of panel light source products is 3:7. In view of the optimistic outlook for overseas markets, Lu Baiyi plans to promote the promotion of overseas markets by participating in the Guangya Exhibition and Hong Kong Exhibition next year.

In addition, Lu Baiyi will surely hold the bottom line of the high-end and high-end. The company plans to pursue product value-added on the basis of the existing production capacity, instead of simply price in the low-end market. At the same time, by coordinating with customers, we can save more costs for our customers and achieve an organic combination of quality, price and added value.

"Customer is God, to meet all reasonable requirements of customers." Zhu finally said to Gaogong LED.


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