Allegro DVT optimistic about China's video encoder chip market

Headquartered in Silicon Valley, France, leading digital video compliance test suite, H. 264 Intellectual property (IP) and digital broadcasting technology provider Allegro DVT is optimistic about China's video processing chip market. In recent years, it has increased the cooperation with domestic chip makers and its support and promotion efforts in the Chinese market. Its Digital Video Compliance Test Suite and H. 264 MPEG-4 AVC/MVC encoder IP has been adopted and paid attention to by China's leading chip manufacturers such as Hass, Spreadtrum and Hangzhou Guoxin in China, and related commercial products have been launched through successful streaming.

Allegro DVT's video encoder IP is hardware IP and provides RTL source code, C control software, bit-accurate reference models, and related documentation. They are designed specifically for SoCs used in smartphones, digital cameras, wireless display devices, set-top boxes, digital cameras and security systems. With the advantages of the Allegro DVT in digital video broadcasting, video testing and video codec, the company has developed an industry-leading H using a unique algorithm and chip architecture. 264/MPEG4 encoder IP.

“Our broadcast-grade H.264 compression algorithm, combined with a unique hardware architecture, brings the best video quality, smallest area, smallest power consumption, smallest memory bandwidth and minimal delay, and can be quickly and easily Integrated into the SoC.” Pierre Marty, co-founder and CEO of Allegro DVT, told Huaxing Wanbang, chief analyst Liu Zhaohui. “Our video encoding IP has been licensed to many customers including one of the top 10 semiconductor companies in the world and has passed streaming verification. In our global customer base, Asian customers, including mainland China, account for approximately 40%."

The company's coding technology covers H. 264/AVC basic format, mainstream format and high-end format, and H. 264/MVC stereo high-end format (with 3D capabilities). Its motion estimation algorithm can be optimized based on the SoC's memory bandwidth and consumer chip requirements; it can encode up to any video definition in HD format, and can be multi-channel encoded. It can be quickly and easily integrated in a wide range of SoC designs. Its hardware architecture minimizes the number of gates and power consumption, while also supporting the SoC's embedded processor.

Founded in November 2003, Allegro DVT has become the world's leading provider of digital video processing technology streams by focusing on the development of a variety of video and audio digital compression technologies. Allegro DVT has now developed three product lines including various compliance test suites, chip design intellectual property (IP), and broadcast products. Its more than 70 customers are world-class manufacturers, including chip vendors such as Intel, NXP, TI, ST and Broadcom, NTT and other operators, and Siemens, Fujitsu and other equipment manufacturers.

In China, Allegro DVT continues to sponsor and participate in many chip design industry activities, its H. 264 video coding IP has gained widespread attention and adoption.