The world-famous professional LED lighting company Jin Lunming Optoelectronics and Japan's LED lighting patent strength newly promoted Sharp Sharp signed a strategic cooperation agreement in Shenzhen, to strengthen the alliance, create LED lighting industry development and transformation, eliminate low-efficiency lighting products.
Zhu Dongliang, President of Jinluom Optoelectronics, and Mr. Inoue, Director of LED Lighting Division of Sharp Corporation of Japan, signed a strategic cooperation agreement as representatives of both parties. At the same time, Jinluom Optoelectronics signed an annual sales order of 30 million US dollars with global strategic customers. Zhang Yufeng, secretary general of Guangdong Lighting Association, was invited to attend and witness the signing ceremony.
Strategic cooperation framework
The reporter learned from the press conference that Jinluom Optoelectronics and Sharp's strategic cooperation were promoted by the common development vision and market demand. The agreement involves all-round cooperation of technology, market and brand, which is an advantage of enterprise resources. Complementing each other and breaking through the patent bottleneck in the global development of Chinese LED companies.
At the technical level, the two sides fully leveraged Jin Luming's technological advantages in secondary optics and other fields, combined with Sharp's advantages in the field of electronic manufacturing, joint application development, and expanded the application of Sharp LED chips.
At the market level, Jin Luming provides technology and product support for Sharp in the Japanese market. It recommends the application of Sharp chips to customers in the global market, and marks the ZENIGATA (money-shaped) logo of Sharp chips on the products.
At the brand level, the two parties expressed their joint efforts to make Sharp and Jin Luming brand synonymous with high-end LED products. The two sides jointly held a press conference, a technology summit forum, and participated in global exhibitions to expand brand influence on a global scale.
Cooperation to promote industrial upgrading
Zhu Dongliang, President of Jinluoming Optoelectronics, said at the meeting: “Jinliuming Optoelectronics takes continuous innovation as the core and responds to the business philosophy of rapid response. Through independent research and development system, it carries out continuous innovation campaign to provide high-efficiency, energy-saving, healthy and comfortable lighting for the public. Environment. This cooperation with Sharp will be mainly reflected in lighting application development, technical exchange and cooperation, and promoting market development. Jin Luming is a leading global LED lighting product supplier, built in Germany, UK, North America and Australia. There are overseas product development centers, and set up operations in more than 50 countries and regions overseas. In the domestic market and EMC company strategic cooperation to focus on the development of energy-saving projects, while lighting designers to promote their own channel construction, the current focus on the development of end customers Establishing a model project. With the advantages of Jin Luming's R&D, design and manufacturing of LED lighting products, Sharp's expertise in LED chips and packaging will provide the market with high-quality LED lighting application products and solutions. Will work together to improve the performance of semiconductor lighting products
"The Sharp LED business adopts a vertically integrated approach, covering the most upstream LED chips to the most downstream LED terminal applications, etc. The signing of this strategic cooperation agreement is far-reaching, Sharp and Jin Luming will realize the complementary advantages of the whole industry chain. Sharp LED is leading in the industry in terms of brightness, light efficiency, thermal performance, life and reliability. At the same time, Sharp LED product series has everything, optimized for application, meet various needs and convenience. The terminal design is used. Jin Luming is an internationally renowned LED professional lighting company, and the cooperation between the two parties will establish a benchmark for high-end LED lighting products."
Sharp has been known as the "father of LCD" after centuries of accumulation, and is the first to transform from traditional consumer electronics to emerging LED industry. Japan's Patent Result recently released the analysis of LED lighting related patents, showing that Sharp ranks first in the field of "patent comprehensive strength" in the field, and beyond the traditional strong lighting brands such as Philips.
The former "father of liquid crystal" hand in hand "the king of healthy lighting", the strong combination of the two, attracting attention. Zhang Yufeng, Secretary General of Guangdong Lighting Association, expressed his appreciation for the achievement of strategic cooperation: "LED is entering the field of general lighting. The industry has reached a consensus on this, and we must increase efforts to develop LED lighting products, especially the quality of LED lighting products. Jin Luming and Sharp, respectively, as leading companies in the field of LED lighting applications and chip packaging, carry out in-depth and multi-faceted strategic cooperation, which will have a positive impact on the development of high-quality LED lighting products, which is beneficial to the domestic LED lighting industry and The healthy development of the market."
Based on the R&D and manufacturing of high-end LED products, Jinluoming Optoelectronics is committed to building an international brand of “LED Health Lighting Expertsâ€. In 2012, it launched 6 series, more than 100 varieties and more than 300 LED products for the global market. According to reports, this batch of new LED products is at the leading level in China, which marks that Jin Luming has made new breakthroughs in the research and development and production of LED energy-saving products, and has made sufficient preparations for the popularization and application of LED lighting.
The first of the Jinmingming optoelectronics industry, the most intriguing of the national invention patent CAMETATM anti-glare solution, the technology has obtained international patent protection in the strategic markets of the European Union, the United States, Japan, etc., breaking through the key problems of LED lighting glare, fundamentally improving LED The bio-safety of lighting enables a perfect combination of lighting efficiency and art.
As a global manufacturer of LED epitaxy, chip, package, LED application solutions and compound semiconductor materials, Sharp has been promoting high-efficiency LED products and eliminating low-energy lighting. Through the signing of this strategic cooperation agreement, the two sides will play their respective advantages in the industry, promote industrial development, and further consolidate and sublimate the partnership.
Zhou Luming, chairman of the Shenzhen Science and Technology Association, believes that the strategic cooperation of "Sharp + Jin Luming + Global Customers" has penetrated the vertical industrial chain of LED lighting industry from chips and products to the market, integrated the comprehensive advantageous resources, and broke through patents and markets. The barriers have effectively promoted the upgrading and development of the industry.
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