Domestic LED packaging equipment highlights the advantages

In 2012, due to the overall sluggishness of China's LED industry, the growth rate of packaging equipment market has dropped to 10%. However, with the rapid increase in demand for LED lighting market since the beginning of 2013, this year will undoubtedly become a turning point in the growth of the equipment market.

Professional LED industry research institutions expect that the growth rate of LED packaging equipment market in China in 2013 will be higher than 2012, reaching 14%, and the market size will reach 9.8 billion yuan, which will be the fastest growth rate in the past three years.

With such a huge market for packaging equipment, the demand for auxiliary equipment such as dispensers is naturally very strong.

At present, the market share of imported dispensing equipment in mainland China is about 50% to 60%. As the inherent price and efficiency advantages of domestic dispensing equipment manufacturers, in the context of growing demand for packaging market, will continue to stimulate domestic equipment manufacturers to strengthen the improvement in technology and services, greatly catch up with imports. The trend of equipment.

Domestic equipment highlights the advantages

Although China LED packaging dispensing equipment started late, but with the continuous progress of technology and technology, domestic equipment in the accuracy, stability, wear resistance and other aspects of the gap with the international community has been very small, some of the technology has even exceeded the international counterparts.

“The FAD9200, our latest dispensing machine introduced at the end of last year, can achieve an international standard in terms of both yield and efficiency. In the test conducted by Hongli Optoelectronics, the yield rate can reach 98%, and the 5050 package can reach 55K/hour.” Lu Guoming, general manager of Tengsheng Industry, said with confidence that the LED dispensing equipment is one of the fastest growing businesses for the company's revenue.

Mainland China concentrates more than 70% of the world's LED production capacity, from packaging to lighting and lighting products. As an important supporting equipment for LED, dispensers have the advantage of “get close to the water and get on the first floor”. They can respond to market changes more quickly and make adjustments according to customer needs.

At the same time, as the overall profitability of the packaging industry continues to decline, as equipment accounts for the largest piece of fixed-asset investment by packaging companies, packaging companies must increase their cost-effectiveness in order to increase their competitiveness.

"Because the equipment is updated quickly, we now basically update the product once every quarter." Lu Guoming said that now the industry has evolved to establish physical competition, product quality itself is one aspect, and more importantly, the company's "micro-innovation" "And the construction of a full service system."

Since the development of dispensing equipment, various technologies have gradually matured, but innovation is still the key to continuous improvement. In Lu Guoming's view, micro-innovation is precious, and the technical team can start from a bit of change and effectively improve technical defects. "Not only will the equipment be sold to customers, but the subsequent commissioning and maintenance will affect the reputation and credibility of the equipment companies."

Companies in Japan, Taiwan, and other places often send engineers for the company's headquarters because of technical protection considerations. This often wastes a lot of time and labor costs. The domestic equipment is closer to the end user and can solve the problem for the customer in time.

"When domestically produced equipment is delivered to customers, engineers will be dispatched to the factory to solve problems on the spot and teach customers to use them. This is something foreign import equipment companies cannot do." Lu Guoming once again stressed.

The wine is also afraid of the deep alley

China's LED packaging market is so large, and domestic dispensing equipment has such advantages of congenital and acquired, why can not we welcome the brilliant "spring"?

The reason for this is that the lack of corporate brand awareness has become increasingly prominent.

“Although most of our packaging dispensers are made domestically, they are inexpensive and have performance that meets day-to-day needs. However, we will still purchase some foreign brands of dispensers, mainly for bids and large-scale cooperation. In terms of factory orders, a person in charge of a large-scale LED packaging company in South China told reporters that some of the imported packaging equipment that serves as a facade will be prepared.

The formation of the brand can not be completed overnight, and the time when the wine is not afraid of the alley is over. In addition to the need for domestic equipment companies to continuously improve product quality, the promotion of channels is also particularly important.

Nowadays, there are more and more trade shows in the industry. Whether it is private or government-sponsored, companies need to make correct identification.

He participated in two consecutive LED lighting exhibitions and left a profound influence on Lu Guoming.

“On the one hand, there are many professional audiences at professional exhibitions like professional institutions. A good exhibition booth can quickly leave a good impression on the people in the circle; on the other hand, such professional exhibitions will have supporting services such as exchange dinners. , can bring together many industry leaders to gather together for communication, which for some small and medium enterprises to quickly integrate into this circle to show their strength to large companies provide a great opportunity." In Lu Guoming view, shaping the professional brand image will be domestic equipment The cornerstone of the company's efforts again.

We pay more attention to the professional LED exhibition in November, except to show the audience the fine work products as always. And this year will highlight our newly developed high efficiency LED automatic dispensing system FAD9200. The machine is suitable for the dispensing of SMD3528, 2835, 5050, 5730, 6070, 7070 and many other series products. The testing capacity of many large-scale LED packaging plants reaches 45-65K/H, and the consistency of the dispensing color temperature remains at 96. %the above. And labor costs are greatly reduced, and one person can manage four machines.

Shenzhen Tengsheng Industrial Equipment Co., Ltd. was established in 2003 and is a professional rubber control solution provider. At the same time, it is also the leading brand in China's rubber control equipment industry. Under the continuous efforts of Tengsheng People, the company has grown steadily under the deep trust and strong support of its customers and industry professionals. So far, Tengsheng's full range of dispensing solutions, LED package dispensing series solutions, selective automatic coating system solutions, dual liquid quantitative glue series solution, capacitive screen glue fitting series solutions, automatic Soldering solder series solutions, non-standard customized equipment service solutions, and industrial robots are leading the industry, and they have obtained more than 30 technical patents. It is a high-tech enterprise integrating R&D, manufacturing and sales of industrial equipment.